Concept Pakistan’s Premier Automotive Chemical Manufacturer

About Us

Welcome to Concept where precision engineering meets automotive performance. Based in Pakistan, Concept is a leading manufacturer and supplier of high-quality engine antifreeze coolants, radiator fluids, degreasers and a wide range of specialty automotive chemicals. With a commitment to innovation, reliability and excellence, we serve both local markets and global partners.

Why Choose Concept

Concept, a proudly Pakistani brand in the automotive chemical industry, is dedicated to advancing local manufacturing and delivering premium-quality solutions to the nation’s leading automakers and service networks. Through advanced formulations, rigorous testing, and efficient supply chains, we support automotive manufacturers, workshops, and distributors across Pakistan while continuously raising industry standards.

At Concept, we don’t just make coolants, we engineer confidence. Every drop is designed to protect, perform, and power Pakistan’s roads.

Haroon Zia Ullah

Our Mission

At Concept, our mission is simple: to empower every vehicle in Pakistan and beyond to perform at its best by delivering chemical solutions you can trust. Whether it’s protecting a high-performance engine or sustaining a fleet under heavy usage, our antifreeze coolants and automotive chemicals are designed to safeguard systems, extend life and maintain optimum performance.

Talk to Us

I tried the Concept engine degreaser which cut through years of built-up grime on my engine with minimal scrubbing. The non-flammable formula made me feel safe using it in my garage. My engine bay looks showroom-new.

- Ahmed Sheraz

Concept is the best reliable and affordable Coolant, I've been using this green coolant in my Corolla for years as recommended by my mechanic. It better then other expensive brands highly recommended

- Malik Anwar

As a Vehicle repair workshop we always recommend Concept Promax coolant It mixes easily, and the -6°C protection is perfect for Islamabad. The price per litre is very reasonable compared to other brands.

- Wheels & Wheel G10

Used their distilled water to mix with my coolant concentrate. It's a vital product for proper maintenance, and I'm glad Concept offers it in bulk. No impurities, no problems.

- Kazmi

Engine Degreaser kamal ki product he, I have been using it frequently, and results are out standing specially on engine or oil leaks

- Rashid Aslam

I have been using Concept Coolant for my workshop for over a year now the 200 Litre economical drump save a lot of money for my business and keep my customers happy.

- Sohail Khan

Was looking for a catalytic converter cleaner, usually local mechanics use high grade acid and destroy the catalytic finally I found Concept and I happy with results

- Malik Saeed Awan